Client: Journey Era – Adventure Travel Blog by Jackson
Industry: Travel & Digital Content Creation
Location: Global (Australia-based)
What We Delivered:
Deliverables included:
-Framing the brand identity around “This is my Journey Era” as a signature, memorable line
-Positioning the blog as a go-to for hiking, waterfall chasing, beach hopping, and adrenaline-fueled travel
-Developing a personal yet aspirational tone that motivates and connects with adventure seekers
-Highlighting the journalism roots that add depth, detail, and credibility to each guide
The result is a travel brand that’s both personal and universal—an open invitation to explore fearlessly and live fully.